Building Inventory Efficiency
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Introduction
In the world of heavy industry and manufacturing, efficiency is everything. Every delay in tracking materials, every mismatch in stock, and every error in reporting directly affects production timelines and profitability. For businesses in Kolkata’s manufacturing sector, the challenge isn’t just about keeping shelves stocked — it’s about managing complex supply chains, optimizing resources, and ensuring customers get their orders on time.
This is exactly the situation Birla TMT, one of India’s most trusted steel and construction brands, found itself in. Managing large volumes of raw materials and finished goods across multiple locations was becoming increasingly complicated. Manual processes were slowing them down, and operational inefficiencies were costing time and money.
That’s when Birla TMT partnered with Advertia Digital, the best software company in Kolkata, to implement Inventory Plus, our advanced inventory management SaaS solution.
The Challenge: Complexity in Heavy Industry Operations
Like many leaders in the heavy industry space, Birla TMT faced a set of challenges that are all too familiar:
Stock Mismatches:
With thousands of units moving across multiple warehouses, manual logs often led to discrepancies in stock counts.
Inefficient Processes:
Traditional spreadsheets and manual systems created delays and errors in purchase orders and stock movement.
Supply Chain Bottlenecks:
Lack of real-time visibility into inventory made it difficult to forecast demand and allocate resources effectively.
Reporting Limitations:
Decision-makers didn’t have quick access to accurate data, which slowed down strategic planning.
In an industry where timing is crucial and competition is fierce, these bottlenecks could not be ignored.

The Solution: Introducing Inventory Plus
At Advertia Digital, we believe technology should simplify, not complicate. With that principle, we implemented Inventory Plus, a purpose-built inventory control system tailored to heavy industries.
As a heavy industry ERP solution, Inventory Plus doesn’t just track stock — it integrates seamlessly with existing processes and systems, ensuring a smooth transition without disrupting ongoing operations. The software’s cloud-based nature allows real-time updates, giving Birla TMT instant visibility across multiple warehouses and distribution channels.
By combining the intelligence of ERP software in India with modern supply chain software, Inventory Plus provided Birla TMT with a scalable, future-ready solution that improved both efficiency and profitability.
Key Features That Made the Difference
Real-Time Inventory Tracking
Inventory Plus provided Birla TMT with a live overview of raw materials, production output, and warehouse stock. With accurate numbers available instantly, the company eliminated costly errors and optimized its resource allocation.
Automated Purchase & Sales Orders
No more manual errors or delays. The software automated order processing, helping Birla TMT maintain steady operations and ensure customers received their steel products on time.
Advanced Reporting & Analytics
Decision-makers gained access to easy-to-read dashboards powered by ERP software in India. This allowed them to identify trends, forecast demand, and plan production cycles with confidence.
Seamless Integration
Designed by the best software company in Kolkata, Inventory Plus easily connected with Birla TMT’s existing systems. This minimized downtime and ensured business continuity while upgrading to a modern digital platform.
The Results: Tangible Growth and Efficiency
The impact of Inventory Plus was immediate and measurable. Within the first few months of implementation, Birla TMT achieved:
- 30% reduction in stock wastage through real-time visibility.
- Faster turnaround times, ensuring customers received deliveries without delay.
- Improved accuracy in reporting, leading to data-driven decision-making.
- Stronger supply chain efficiency with automated processes and reduced manual dependency.
By leveraging Advertia’s supply chain software expertise, Birla TMT not only streamlined operations but also strengthened its competitive advantage in the steel market.
Why Advertia Digital?
As a trusted heavy industry ERP and digital solutions partner, Advertia Digital has worked with leaders across healthcare, real estate, apparel, and manufacturing. Our team understands that every industry — and every brand — comes with unique challenges. That’s why our SaaS solutions like Inventory Plus are built to adapt, integrate, and evolve with your business.
We’re proud to be recognized among the best software companies in Kolkata, helping clients like Birla TMT achieve measurable efficiency and sustainable growth. With a focus on innovation, reliability, and human-centric design, we ensure that technology becomes a true growth driver for your business.
Key Benefits of Inventory Plus
Real-Time Tracking:
Know exactly what’s in stock, across locations, anytime.
Smart Analytics:
Forecast demand and prevent overstocking or shortages.
Seamless Integration:
Works with your existing systems and processes.
Enterprise-Grade Reliability:
A proven inventory control system built for scale.
Conclusion
In an industry where time is money and precision is everything, relying on outdated systems is no longer an option. With Inventory Plus, Birla TMT turned operational challenges into opportunities for growth. By leveraging a tailored inventory management SaaS designed for the needs of manufacturing software in Kolkata, the brand boosted efficiency, cut wastage, and strengthened its supply chain.
If your business is ready to scale smarter, it’s time to explore Inventory Plus by Advertia Digital — your trusted partner for ERP software in India. From supply chain software to complete heavy industry ERP solutions, we’re here to help you transform operations and deliver results that last.